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Welcome to Ambassador, Britain's premium value no-fly cruise line.

We offer breathtaking destinations, amazing West End-style entertainment, excellent service, and outstanding cuisine, all for the best value.

What does this mean? You'll get a decent cup of tea, as well as a traditional afternoon tea, and great British entertainment, all served with the warmest of welcomes at an affordable price.

Our ships visit countries all around the world, so you can decide when and where you want to enjoy yourself next. We are also committed to sustainability, both on board and through our charity partnerships.

Join us on board and see why 9 out of 10 guests would recommend Ambassador. We were awarded the best value on the high seas, and we're confident you'll enjoy yourself too.

Are you ready to embark on an unforgettable cruise?

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